Evidence-Based Care
Built on canine anxiety research. Not wellness trends.
Born from Real Anxiety
Experience and science. And the love of a dog.
Complete Transparency
We cite our sources. And admit the unknown.
Explore Our PRODUCTS
three mats. three purposes. find the right one for your dog.
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The Travel buddy
Best for: Calm on the go, wherever you and your dog need to be.
Use it when: Car journeys, vet visits, grooming, unfamiliar places.
Colour: Blue
Why this colour? Blue is one of the colours dogs see most vividly, so the mat is quick to spot in an unfamiliar place.
Size: 19.5 x 19.5 x 0.5cm
Weight: 142g
Groove pattern: Deep, to extend licking time.
Holds: A spread or soft treat.
Suction cups: Yes
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the steady eddie
Best for: Calm at home, part of your every day routine.
Use it when: Departures, mealtimes, bedtime routines.
Colour: Lilac
Why this colour? A softer blue tone to a dog's eye, a gentle presence for a mat used several times a day.
Size: 21 x 21 x 0.8cm
Weight: 268g
Groove pattern: Moderate, for frequent daily use.
Holds: A spread or wet food.
Suction cups: Yes
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the brave maker
Best for: Bigger dogs, fast eaters and those who gulp their food.
Use it when: Full mealtimes and moments that feel scary.
Colour: Teal
Why this colour? Seen by dogs as a calm neutral blue-grey, recognizable without adding stimulation.
Size: 26 x 26 x 3cm
Weight: 348g
Groove pattern: Intensive, for extended engagement.
Holds: A full meal.
Suction cups: Yes
find the right nut butter for your dog
peanut or cashew butter? which one is right for your dog?
The information, side-by-side, so you can choose the right one for your dog. Both contain only one ingredient, nothing else added and do not contain xylitol.
peanut butter
For every day.
Higher in protein and fibre.
Energy (per 100g): 567 kcal
Protein (per 100g): 25g
Fat (per 100g): 49g
Fibre (per 100g): 8.7g
cashew butter
For special moments. Lower in fibre, best as a treat.
Energy (per 100g): 616 kcal
Protein (per 100g): 21g
Fat (per 100g): 48.2g
Fibre (per 100g): 3.3g
find the right nut butter for your dog
everything you need to know before you choose
Compare the ingredients, nutrition and best uses of each nut butter and pick the one that suits your dog.
peanut butter
Ingredients: 100% Peanuts
Use: The everyday option.
How often: Daily within your dog's treat allowance.
Flavour & Texture: Smooth, rich and creamy.
Best for: Lick mats, puzzle feeders, hiding medication, your every day go to.
cashew butter
Ingredients: 100% Cashews
Use: For special occasions.
How often: No more than 2 to 3 times a week.
Flavour & Texture: Milder and naturally sweeter.
Best for: Lick mats, picky eaters, special occasions, hiding medication.
Our Paths to Calm
Explore our Offerings
From sound-absorbing travel carriers, to calming lick mats and dog-safe nut butters. Everything your anxious dog needs in one place.
Lick Mats & Enrichment
Slow licking, steady calming, simple enrichment supporting your anxious dog.
Nut Butters for Dogs
Made just for dogs, perfect for lick mats, treats and training.
